LetterPop: Keeping Newsletters Simple

March 16th, 2009

LetterPop LogoThis is the first review of our series on web 2.0 newsletter applications. To see an introduction to the topic, please see our post: Using Web 2.0 Applications To Get The Word Out: Newsletter Applications.

With a range of pricing options to please customers, Letterpop gives users a chance to publish newsletters with ease. Online and email campaigns are handled with a step by step process that gives individual or business users a chance to create newsletters as they like.

As a newsletter application LetterPop lets users broadcast their newsletters by email, but one of the best features of LetterPop is how users can host their newsletter online with a url at LetterPop. For organizations without their own web presence, or those who can’t wait for the webmaster to do it, this is a handy feature. Address lists can be uploaded (only as csv) or directly.

LetterPop Screenshot

Crafting a newsletter in LetterPop is also made simple with the option of using their built-in templates or creating your own, and LetterPop also makes something of its compatibility with Flickr; at all levels users can import their Flickr images for use with their layouts.

LetterPop Screenshot

Sophisticated or code-knowledgeable users are likely to feel that LetterPop is too basic, and though they will be able to create a newsletter, are likely to be frustrated by the oversimplification of dashboards and options. Templates tend to be colorful with photo banners, but for users looking for simplicity, LetterPop offers a range of options, including custom plans or a $25 annual plan that allows for 26,000 emails. To find this or other applications like LetterPop, there is the Listio search: create+newsletter.

Previously in this series: Using Web 2.0 Applications To Get The Word Out: Newsletter Applications
Next in this series: MadMimi: Newsletters Pieced Together

Application: Letterpop
Listio Profile: http://www.listio.com/web20/app/Letterpop/
Website: http://www.letterpop.com
Create your own online newsletters with Letterpop. With Letterpop, you can create and send newsletters online and in print for families, businesses, friends, churches, schools, or any other organization. Create family newsletters for the holidays to let family members what’s going on for the... Learn more

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