WowoWow.com (WomanOnTheWeb) is a new online network for women that is founded, run, and written by some very well known and influential ladies. The site's contributors hail mostly from the media, and include journalists Lesley Stahl and Peggy Noonan and entertainers Whoopi Goldberg, Candice Bergen, Lily Tomlin, and Marlo Thomas. wowOwow.com’s target audience is women over 40, and the heart of the site is a daily feature called “The Conversation.” This conversation takes place between several of the contributing women on a different topic each day, and the transcript is published to wowOwow.com for users to read and then join in on the conversation.